{"title":"FGH: The Merchandise","description":"","products":[{"product_id":"fgh-urbanist-hats-deep-green-navy-blue","title":"FGH Urbanist Hats (Deep Green \u0026 Navy Blue)","description":"\u003cp data-end=\"616\" data-start=\"368\"\u003eThese hats extend the core questions raised in \u003cem data-end=\"469\" data-start=\"415\"\u003eFuture of Gulf Housing: Reflections and Propositions\u003c\/em\u003e into everyday objects, using text and materiality to reflect the environmental, social, and temporal conditions shaping housing in the Gulf today.\u003c\/p\u003e\n\u003cp data-end=\"840\" data-start=\"618\"\u003eThe \u003cstrong data-end=\"640\" data-start=\"622\"\u003edeep green hat\u003c\/strong\u003e features the text \u003cem data-end=\"705\" data-start=\"659\"\u003e“Climate: 45\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003e°C\u003c\/span\u003e | Ideas: Hotter”\u003c\/em\u003e, referencing the region’s rising temperatures and the urgency of rethinking housing in relation to climate, comfort, and habitability.\u003c\/p\u003e\n\u003cp data-end=\"1034\" data-start=\"842\"\u003eThe \u003cstrong data-end=\"863\" data-start=\"846\"\u003enavy blue hat\u003c\/strong\u003e carries the phrase \u003cem data-end=\"904\" data-start=\"883\"\u003e“BUILT TO DEMOLISH”\u003c\/em\u003e, pointing to cycles of rapid development, demolition, and replacement that characterize much of the Gulf’s residential landscape.\u003c\/p\u003e\n\u003cp data-end=\"1212\" data-start=\"1036\"\u003eBoth hats feature the \u003cstrong data-end=\"1082\" data-start=\"1058\"\u003eFGH typographic logo\u003c\/strong\u003e, engraved as a subtle mark of the publication and its ongoing inquiry into housing as a lived, cultural, and political condition.\u003c\/p\u003e\n\u003cp data-end=\"1315\" data-start=\"1214\"\u003eDesigned by: \u003cstrong data-end=\"1258\" data-start=\"1227\"\u003eHind Khalid \u0026amp; Jasim AlNaqbi\u003c\/strong\u003e\u003cbr data-end=\"1261\" data-start=\"1258\"\u003eFuture of Gulf Housing, SWALIF Publishing House ©️2025\u003c\/p\u003e\n\u003cp data-end=\"1315\" data-start=\"1214\"\u003eThis product can also be bought as a discounted bundle with our book, alongside the tote bag and postcards through the following link: \u003ca href=\"https:\/\/swalif.store\/products\/future-of-gulf-housing?variant=46591811846321\"\u003eBook + Full Merch Bundle\u003c\/a\u003e\u003c\/p\u003e","brand":"SWALIF x MABNAI","offers":[{"title":"Navy","offer_id":46591765741745,"sku":null,"price":75.0,"currency_code":"AED","in_stock":true},{"title":"Green","offer_id":46591765774513,"sku":null,"price":75.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0580\/6601\/0289\/files\/BlueHatImage1.jpg?v=1768404629"},{"product_id":"fgh-tote-bag","title":"FGH Tote Bag","description":"\u003cp data-end=\"1509\" data-start=\"1343\"\u003eThis tote features \u003cem data-end=\"1396\" data-start=\"1362\"\u003e“House in As Salatah Al Jadidah”\u003c\/em\u003e by \u003cstrong data-end=\"1423\" data-start=\"1400\"\u003eRonnie Abdelmaksoud\u003c\/strong\u003e, an image drawn directly from \u003cem data-end=\"1508\" data-start=\"1454\"\u003eFuture of Gulf Housing: Reflections and Propositions\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp data-end=\"1915\" data-start=\"1511\"\u003eThe photograph documents a residential structure within Doha’s As Salatah Al Jadidah neighbourhood, foregrounding housing as a lived environment shaped by everyday use, material choices, and incremental change. Presented outside the context of iconic skylines, the image aligns with the publication’s focus on neighbourhoods and domestic architecture as sites where culture, policy, and design intersect.\u003c\/p\u003e\n\u003cp data-end=\"2064\" data-start=\"1917\"\u003eThe tote translates this visual documentation into a functional object, allowing the research and imagery of the book to circulate beyond the page.\u003c\/p\u003e\n\u003cp data-end=\"2196\" data-start=\"2066\"\u003eImage: Ronnie Abdelmaksoud\u003cbr data-end=\"2095\" data-start=\"2092\"\u003eDesigned by: \u003cstrong data-end=\"2139\" data-start=\"2108\"\u003eHind Khalid \u0026amp; Jasim AlNaqbi\u003c\/strong\u003e\u003cbr data-end=\"2142\" data-start=\"2139\"\u003eFuture of Gulf Housing, SWALIF Publishing House ©️2025\u003c\/p\u003e\n\u003cp\u003eThis product can also be bought as a discounted bundle with our book, alongside the tote bag and postcards through the following link: \u003ca href=\"https:\/\/swalif.store\/products\/future-of-gulf-housing?variant=46591811846321\"\u003eBook + Full Merch Bundle\u003c\/a\u003e\u003c\/p\u003e","brand":"SWALIF x MABNAI","offers":[{"title":"Default Title","offer_id":46591850807473,"sku":null,"price":75.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0580\/6601\/0289\/files\/ToteImage1.jpg?v=1768404564"},{"product_id":"fgh-urbanist-postcards-set","title":"FGH Urbanist Postcards Set","description":"\u003cp data-end=\"2413\" data-start=\"2229\"\u003eThese postcards borrow images from \u003cem data-end=\"2318\" data-start=\"2264\"\u003eFuture of Gulf Housing: Reflections and Propositions\u003c\/em\u003e, bringing together documentation, speculation, and visual research on housing across the Gulf.\u003c\/p\u003e\n\u003cp data-end=\"2432\" data-start=\"2415\"\u003eThe set includes:\u003c\/p\u003e\n\u003cul data-end=\"2854\" data-start=\"2434\"\u003e\n\u003cli data-end=\"2513\" data-start=\"2434\"\u003e\n\u003cp data-end=\"2513\" data-start=\"2436\"\u003e\u003cem data-end=\"2484\" data-start=\"2436\"\u003e“A picture of houses at As Salatah Al Jadidah”\u003c\/em\u003e taken by \u003cstrong data-end=\"2511\" data-start=\"2488\"\u003eRonnie Abdelmaksoud\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2579\" data-start=\"2514\"\u003e\n\u003cp data-end=\"2579\" data-start=\"2516\"\u003e\u003cem data-end=\"2555\" data-start=\"2516\"\u003e“An image of a house in Jumeirah built pre-2010s”\u003c\/em\u003e taken by \u003cstrong data-end=\"2577\" data-start=\"2559\"\u003eRashed AlMulla\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2630\" data-start=\"2580\"\u003e\n\u003cp data-end=\"2630\" data-start=\"2582\"\u003e\u003cem data-end=\"2605\" data-start=\"2582\"\u003e“An image of Al-Falah, Abu Dhabi\"\u003c\/em\u003e taken by \u003cstrong data-end=\"2628\" data-start=\"2609\"\u003eAlmaha Jarallah\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2728\" data-start=\"2631\"\u003e\n\u003cp data-end=\"2728\" data-start=\"2633\"\u003e\u003cem data-end=\"2704\" data-start=\"2633\"\u003e“An AI-generated image from more than 20 sources of Gulf Modernist Houses\" generated by \u003cstrong\u003eRashed Almulla\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2854\" data-start=\"2729\"\u003e\n\u003cp data-end=\"2854\" data-start=\"2731\"\u003e\u003cem data-end=\"2832\" data-start=\"2731\"\u003e“Extracted from Future of Gulf Housing’s cover page, designed collectively by the editors and designers of the publication\"\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"3106\" data-start=\"2856\"\u003eTogether, the postcards reflect the publication’s layered approach to housing — combining archival documentation, contemporary observation, and speculative imaging to examine how homes are built, inhabited, remembered, and imagined across the region.\u003c\/p\u003e\n\u003cp data-end=\"3209\" data-start=\"3108\"\u003eDesigned by: \u003cstrong data-end=\"3152\" data-start=\"3121\"\u003eHind Khalid \u0026amp; Jasim AlNaqbi\u003c\/strong\u003e\u003cbr data-end=\"3155\" data-start=\"3152\"\u003eFuture of Gulf Housing, SWALIF Publishing House ©️2025\u003c\/p\u003e\n\u003cp\u003eThis product can also be bought as a discounted bundle with our book, alongside the tote bag and postcards through the following link: \u003ca href=\"https:\/\/swalif.store\/products\/future-of-gulf-housing?variant=46591811846321\"\u003eBook + Full Merch Bundle\u003c\/a\u003e\u003c\/p\u003e","brand":"SWALIF x MABNAI","offers":[{"title":"Default Title","offer_id":46591890129073,"sku":null,"price":50.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0580\/6601\/0289\/files\/Postcard_Image_1.jpg?v=1768405228"}],"url":"https:\/\/swalif.store\/collections\/fgh-the-merchandise\/fgh.oembed","provider":"SWALIF Collective","version":"1.0","type":"link"}